After battling a turbulent four years, Toyota hopes to leave massive recalls, supply chain problems, and a strong Japanese Yen behind them, in an attempt to get back on track to growth expected before the crises. In 2012, Toyota regained its title as the largest automobile manufacturer Continue reading

Toyota will be notifying approximately 2.5 million owners of certain 2007-2009 model vehicles of a problem with the power window switch in the drivers side door. According to Toyota, an incorrect window switch lubricant was used which could result in the switch components to wear unevenly. Drivers may notice the switch feeling “sticky”, and if they try to use a commercial lubricant to fix the problem, the switch could melt, possibly causing a fire. Dealerships will require about one hour to inspect the switch and apply a special fluorine grease. Owners wanting more information about the problem can call Toyota’s customer service center at 800-331-4331. The vehicles involved in this recall include:

  • 2007-2008 Yaris
  • 2007-2009 RAV4
  • 2007-2009 Tundra
  • 2007-2009 Camry
  • 2007-2009 Camry Hybrid
  • 2008-2009 Scion XD
  • 2008-2009 Scion XA
  • 2008-2009 Sequoia
  • 2008 Highlander
  • 2008 Highlander Hybrid
  • 2009 Corolla
  • 2009 Matrix

Ford is working hard to become the leader in hybrid and electric vehicles (EV) as they invest over $130 million to build an advanced electrification center in Dearborn, Michigan. The facility will employ approximately 1,000 engineers and will accelerate the companies EV development capabilities. The company hopes to top the market by launching five new electric or hybrid vehicles this year alone. Ford has just recently started developing their own transmission technology which will be built on the same platform as their mainstream gasoline engines. This has allowed them to cut the costs by 30% and will also allow the company to build vehicles according to consumer demand. Amy Machesney, the C-Max marketing manager said Ford feels it now has a product capable of competing with Toyota, and we are confident our EV and hybrid vehicles are comparable to the Prius.